Cerutti – Tribute to Tere
Client
Cerutti
Location
Casale Monferrato
Date
2017
Credits
Tipografia Testori
Ivrea Grafica
Agep
IL BRIEF
Creation of communication materials and preparation for the concert event dedicated to Teresa Cerutti
SOLUZIONE
To design the verbal and visual strategy suitable for the event, defining a recognizable visual concept, both in the preparation of the rooms and in the communication materials that are consistent with the values of the Cerutti Group and calibrated on the illustrious figure of Teresa Cerutti
The reference colors of the Cerutti Group have been taken up as an element of union with the event, both in the realization of the totems and in the communication materials. The blue, color that dominates the event-concert, is also a symbol of calm, serenity and tranquility.
The signature of Teresa Cerutti is set as a seal, aimed at representing the uniqueness and personification of the event.